What did critics think of Louise Brooks and When You’re in Love (1937)? Opinion of the film was positive, and the film did well at the box office. Here is a survey, in the form of a number of quotes, from some of the newspapers and magazines of the time. All sources are American.
“Louise Brooks, star of the silent screen, is making her screen comeback as a member of the ballet in Grace Moore’s forthcoming Columbia production, When You’re in Love.” — New York Times
“A glib and amusing discussion of things romantic and musical, it is one of the best films Miss Moore has had — a literate, tonic, diverting entertainment that may be, attended by all in search of witty comedy and lilting melody.” — Russell Maloney, New York World-Telegram
” . . . one of the season’s bright spots. . . . Miss Moore has done better acting. She has never looked more lovely.” — Eileen Creelman, New York Sun
“Her best picture . . . one of the best musical romances out of Hollywood.” — James S. Pooler, Detroit Free Press
“Riskin, recalling shrewdly that scenarios were at their level best when minor characters were shuffled around in such a way as to sharpen the importance of majors in the cast, brings the same formula into his direction, and with like triumphant results for the cinema.” — Literary Digest
“The picture is a worthy successor to the long line of Grace Moore triumphs. Her rendition of Minnie the Moocher is alone worth the price of admission.” — Scholastic
“Grace Moore’s new vehicle lurches off to a pleasantly inane start and continues at a good clip thereafter.” — Newsweek
“Robert Riskin has equipped Miss Moore and Mr. Grant with a very amusing screen play and he has directed it to make the most of the humorous aspects of a marriage of convenience.” — Cinemaid, San Francisco Call-Bulletin
” . . . this newest offering of Miss Moore is probably her most pleasant.” — San Francisco Chronicle
“Devotees of Grace Moore say this is her best picture since One Night of Love.” — Norbert Lusk, Picture-Play
“… in general, pleasant entertainment in the traditional pseudo-operatic style which has come to be associated with the screen vehicles of this singer-comedienne.” — Cue
“This is grand entertainment from every possible angle. It will delight any audience and is a cinch to make a bid for box office records.” — Boxoffice
“Be sure to see it. Sparkling comedy, sprightly situations make it ideal entertainment for everyone. Grace Moore’s best picture to date.” — Motion Picture
“The entire picture has an intrinsic spontaneity for which credit must be given to the writer-director as well as to the excellent work of the players.” — Leading Motion Pictures